Cebuana Lhuillier Insurance Solutions (CLIS) was established in 1999 to further strengthen Cebuana Lhuillier Pawnshop's base of financial products and services designed for the Filipinos.
It aims to provide affordable and relevant insurance products and services. Through Alagang Cebuana Plus, clients can get as much as P20,000 personal protection and P5,000 fire assistance for only P25. The coverage is valid for four months.
CLIS likewise champions the positive things that come from obtaining quality and affordable insurance—security, peace of mind and ultimately, happiness. With these things in mind, it started the Nationwide Search for the Happiest Pinoy, a campaign that seeks out the happiest Filipinos who can become inspirations of happiness. This project has recently gained several local and international recognitions for effectively communicating a campaign that aims to rekindle the values of optimism, resilience and hope in Filipinos.